Throughout the past weekend, members of the Calgary Stampede Next Generation Committee brought nearly 150 community leaders and new Calgarians down to the grounds to experience everything the Calgary Stampede has to offer. For many, it was the first time they had seen the variety of farm animals, western art, and cultural diversity showcases that the Calgary Stampede offers everyday throughout its ten day period.
Guests were part of the Ethno Cultural Council of Calgary, a group aimed at facilitating the voice of Calgary’s visible minority cultures. They spent the weekend touring the Indian Village, barns, Western Art Showcase, Western Oasis, and even had a behind-the-scenes tour of the Grandstand Show. Participants then stayed and took in the chuckwagon races and the evening Grandstand Show.
“It was great to introduce a new audience to Calgary Stampede and engage them in the events, western heritage, and values that the Stampede is so proud to support,” says Justin Heskes, Chair of the Next Generation Committee. “We hope to grow our newly formed relationships with all of our guests and through attendance of the Calgary Stampede at celebrations held by the culture groups of our Calgary community throughout the year, encourage new audiences to participate in and support the Great Outdoor Show on Earth.”
Tour Coordinator Jennifer Jensen even gave participants a quick lesson in cowboy language, and had them ‘yahoo’ing and ‘yeehawing’ within minutes of arriving on park!
“I believe these three days have provided a clear representation of our Western Heritage,” says Jennifer. “The complimentary tour was reaching out to our neighbors with open arms and from the huge smiles, and even more compliments, it was easy to see all had a great time. The diversity of the tour allowed a full day presentation of our Western values; it was so interesting to discuss the similarities between our cultures.”
The Calgary Stampede Next Generation Committee is aimed at engaging new audiences to attend the Calgary Stampede and see what it has to offer year-round. This includes introducing audiences to live events, or promoting The Calgary Stampede online.