Chuckwagon advertisers get a Stampede experience like no other–it is an exclusive opportunity to share with clients, family and friends something that no one else at the Stampede gets to experience. Your chance to a part of this rare, behind-the-scenes experience is at the 2017 Canvas Auction, coming up on Thursday, March 23.

Here are 10 things that make being a chuckwagon advertiser one of the best ways to experience the Stampede. Period.

1. Feel the thunder of hooves and the excitement of the crowd as a wagon carrying your logo races around the track.

Feel the thunder of hooves and the excitement of the crowd as a wagon carrying your logo races around the track.

2. Get to know the personalities behind the horsepower, with up-close and personal moments with the horses in your driver’s barn.

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3. Meet the families who dedicate their lives to the sport of chuckwagon racing.

Photo Credit: Chris Bolin/ Calgary Stampede

4. Have fun! Host special guests at a pre-race party in the barn area, and return for more socializing after the races.

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5. See first-hand the amazing care that each and every chuckwagon horse receives.

Photo Credit: Bill Marsh / Calgary Stampede

6. Learn more about the drivers, and how they interact with their animals.

Photo Credit: Chris Bolin/ Calgary Stampede

7. Don’t be afraid to get your hands dirty! You’re welcome to pick up a pitchfork, and lend a hand.

Photo Credit: Andy Nichols / Calgary Stampede

8. Get to see the equine competitors in a place no one else but the drivers and their teams are allowed to go.

Photo Credit: Bill Marsh / Calgary Stampede

9. See Kelly Sutherland compete in his final year of racing, after a remarkable 45-year career that has included 12 Calgary Stampede Championships.

Photo Credit: Chris Bolin/ Calgary Stampede

10. Feel the love. Of the horses, the people and the sport.

Photo Credit: Andy Nichols / Calgary Stampede

To learn more about the 2017 Calgary Stampede Canvas Auction, presented by GMC, and the opportunity to become an advertiser, go to calgarystampede.com